Angie's Blog

Covid-19-What some are saying….

Covid -19 and What some are saying about a new normal in audio.

There are some who think that not going to your local shop and buying gear on line is the new normal. That on line purchases of audio gear is the New normal and it will be this way in the future for audio. Well, I think NOT for many reasons. The experience is a big part of the purchase. The joy of touching and hearing the gear is what has made our industry what it is. The fun of putting a combination of gear that works for you. I have watched many sharing their systems on many of the media forums, posting what is helping them get through a very difficult time now with Covid 19 around us.  These systems are what have made them grounded by sharing the experience of What they have put together. This was not done by not hearing what they were buying but heard what they were buying and wanted it. It fills their soul and lets them be happy without thinking about what’s happening in the world. An escape from it and yet a joy of having the time to listen to what they love. A little normalizing.

There are some in the industry that don’t understand what a retailer shares with their customers and the dedicated time and patience it takes to satisfy and achieve what the customers wants. Showing them what will do what in a system, if you use this piece it will do this for you but if you use this it will do this. This is a retailers normal and is what it takes to bring happiness and a smile so big when you hear them say, That’s it, that’s what I have been looking for, this gives satisfaction to the retailer.  This cannot be experienced in a review or on an online store.  Not to mention the guidance and experience given by retailers to maximize what they have just purchased.

I remember when I picked up a Van I just purchased and the salesman sat in the vehicle with me and went through each button on the dash board so I knew what each button did, even the radio. I was glad he did because it began to rain and well, I knew where that button was.

Sounds simple but when a customer calls panicking that it’s stop working or it’s not working it’s the retailer that makes a visit or walks through it on the phone to fix it. And you hear from the customer, you’re a lifesaver. It means that much to them. 

Our industry is suffering from the customer contact and connection during this time. Believing that shows or reviews will replace dealers is not the new normal. Listening at the show and buy it on line. Really, what are you thinking? The dealers drive the interest in the product not the shows. The shows help to make the products accessible for many, as products are not always available in the customers local market so it gives them the chance to touch and hear the product of interest. The show experience is a great venue, which allows designers and manufactures to get exposure on their products. We need them to do this for the industry and share this with everyone, buyers, customers and reviewers.

So, is this the new normal? Heck NO.

Thanks for hearing my point of view. Stay Safe 

Angie  

(43 years in audio and loving it.)

Experience Matters

GTA Drop Offs

During this self isolation period, American Sound of Canada will be offering GTA drop off. This Drop off service is at your door step only, so we need you to be home/work. We will not and cannot enter your home during this time so consultations will also not be available. Drop off service in the GTA will be Free on most purchases so please confirm this when calling in your order. Your signature of receipt of goods will be required so we need to schedule a time that you will be at work/home. We hope that this will help you with your stay at home time and that music will sooth some of the stress associated with this quarantine. We are working to make your life and love of audio a fun experience with a new piece of gear. A minimum purchase will be required for this Free Drop Off service.

Please feel free to contact us by phone or email with any questions as I am monitoring them often. I am also working on getting Skype up soon.

I hope that Covid-19 goes away soon but for now practice Stay home and Stay Safe. We can all celebrate at our Yearly Summer Party once this is over. Thanks Angie and Team.


Home Theatre Services

  • Home Theater Custom Installation
  • Installations/Customer Theater Designs
  • Inwall wiring before construction
  • Inwall wiring after construction
  • Wiring for Sound
  • Audio or Video Installations including Satellite
  • Onsite Quotations Available!

Contact Info

A: 12261 Yonge St., Richmond Hill
Ontario CANADA L4E 3M7

P: (905) 773-7810

E: angie@americansound.com


Open to the public Wed. 10am-6pm, Thurs.+Fri. 10am-8pm, Sat. 10am-6pm

Notice: As of April 1,2020 the Store will be Appointment Only Monday & Tuesday.

American Sound Of Canada

American Sound Of Canada